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In this blog, Zoiey Smale, Senior Inclusion and Diversity Consultant, reflects on her own experience as a Black girl who grew up playing sport. She explains the different expectations and representations of Black women and highlights the particular impact that these assumptions have on Black women in sport.

You will also learn about:

  • The significance of Black feminism to amplify Black women in sport
  • Misogynoir – what is it and how does it manifest in for prominent Black women in sport?
  • How your organisation can be an ally and improve the representation of Black women in sport

Representation of Black women in Sport

I remember a story grabbing my attention where a female doctor joined a gym; after picking up her card for entry she was denied access to the female changing rooms, but she could access the male changing rooms. Why? It turned out that the computer system was set up so that anyone registering with the title ‘Dr’ was assigned to the male changing room.

Is this a harmless oversight, or a fragment of a much wider picture? I reflect on the stories of inequalities I have heard from women around International Women’s Day, the diversity of the feminism movement and question why aren’t we seeing more Black women represented in sport?

Anti-racism and racial equity involve exploring the unique ways that anti-blackness shows up in different forms of our everyday lives. I know that my experiences as a Black woman in sport and in the workplace are significantly different to my White counterparts. Often placed in defensive positions ironically, both on and off the court.

The adultification of Black women

‘Adultification’ describes how society views Black girls as more adult-like than their White peers. This perspective often categorises Black girls as disruptive and malicious for age-appropriate behaviours. Adultification also means Black girls are punished more frequently, even when they’re under six years old.  According to a report from the US Department of Education’s Civil Rights Data Collection, only 20 percent of female pre-schoolers were Black, but Black girls made up 54 percent of female preschool children with one or more punishments. In short, society ages Black girls, which leaves them unable to access the privileges of childhood, like the benefit-of-the-doubt in punishment situations and culturally appropriate support figures.

On the court I was celebrated for my ‘power’ and ‘resilience’, whatever that meant at 11 years old. How do we define power and resilience through the lens of race? How do you define power and resilience from your own lens?

As the only Black girl, I had no choice about whether I could play in attacking positions on the court; they were already reserved. I was put as a winger once and after a few tears from an opposing wing attack, it was back to defence for me. I never questioned my coaches’ motive as a child; at this point I was just happy to be accepted in a team and celebrated for what I could bring. But as I grew up the over-representation of Black communities in defensive positions on the pitches and courts in Sport dawned on me.

The  Strong Powerful Black Woman schema is an archetype of how the ideal Black woman should be. Characterised by three components: emotional restraint, independence, and unpaid labour. I reflect on all of my role models growing up. They all fit this narrative and stereotype. Where were (and are) the Black women who can be passive and just show up?

Off court, I was found in a very different defensive position. Questioned for what I wore, what I ate, how I spoke, why my hair was beautiful and why I was still a worthy human in society. I still live in a constant state of defending mine and my community’s right to equitable treatment, and grace, when I am just having an off-day.

“To combat misogynoir and amplify Black women in sport, we need to challenge the stereotypes, prejudices and biases that fuel it.”

Find out how our experts can support you to amplify Black women in sport
A Black woman with dreadlocks dressed in sport gear and running across the beach.

What is Black feminism?

Black feminism focuses on the lived experiences of Black women, allowing them the opportunity to discuss and highlight the many aspects of their identity and how this relates to gender inequality. Black feminism considers how Black women are oppressed by the patriarchy, but also by capitalism and racism. They argue that Black women have been excluded from mainstream feminist movements due to race, while also being excluded from Black liberation movements due to gender. For this reason, Black feminism is essential to ensure that Black women’s voices are heard.

According to many Black feminists, the most discriminated against people in society are Black and Brown working-class women. Black feminism often takes an intersectional approach and emphasises the many different oppressions that Black women face (Brewer, 2020).

What is Misogynoir?

The term misogynoir refers to the racially specific, gender-based oppression and erasure that Black women face.

This term was coined by Black feminist Moya Bailey to address how misogynoir affects Black women in a very different way through the portrayal and stereotypes in global visual, pop culture and digital spaces. Much like Professor Kimberle Crenshaw’s intersectionality, another term that signals the multiple layers and complexity of a person’s identity, the concept needs to take racism and sexism in conversation with one another to understand the specific phenomenon of misogynoir.

Misogynoir has a significant influence on the lives and experiences of Black women in Sport. Many people are still unaware of what misogynoir is or its impact generally, so when Black women speak up, their experiences are often ignored or worse still penalised for speaking out. Misogynoir is a significant problem because of the negative impact it can have on Black women’s self-esteem and confidence, and increases their likelihood of suffering anxiety, stress and burnout.

How does misogynoir manifest?

Tone policing, racial gaslighting, white centring and defensiveness are prominent forms of misogynoir.

Tone policing

This is a tactic that is used to dismiss an idea being communicated because the person expressing it appears to be aggressive, angry, frustrated, or in an emotionally charged state.

Racial gaslighting

Racial gaslighting is denying that racism exists or arguing that Black women ‘always make it about race’ or ‘play the race card’.

White centring

This is when white communities make a situation about themselves, so they do not have to be uncomfortable or hold themselves accountable for their actions when harming, hurting or ignoring Black women.

Defensiveness

Defensiveness typically appears in the form of  directly justifying our own or another person’s behaviours; rejecting any accusations of racism without reflection.

How are Black women in sport impacted by misogynoir?

Here are some examples of how prominent Black women in sport have been impacted by misogynoir.

Angel Reese, a basketball player who played for the University of Connecticut Huskies, was penalised more harshly than her white opponent for using the same hand gesture during a game. She received a technical foul, while her White opponent received only a warning.

Serena Williams, one of the greatest tennis players of all time, faced backlash and criticism for her appearance, behaviour, and achievements.  She was fined $17,000 for calling out an umpire who falsely accused her of cheating during the 2018 US Open.  She also had to deal with racist comments and jokes from some media outlets and fans.

Caster Semenya, a South African middle-distance runner, was subjected to invasive testing and scrutiny by the International Amateur Athletic Federation (IAAF) for having naturally high levels of testosterone. She was accused of having an unfair advantage over other female athletes and was banned from competing for 18 months.

To combat misogynoir and amplify Black women in sport, we need to challenge the stereotypes, prejudices and biases that fuel it. We need to support Black women who speak out against injustice and discrimination, celebrate their achievements and contributions to sports culture. We need to educate ourselves and others about the history and impact of misogyny on Black women’s lives. In 2023, the Black History Month theme focused on ‘Celebrating our Sisters’, creating an opportunity to learn more about prominent Black women.

Show allyship and take action against misogynoir

You can take significant steps to support Black women in sport, and everyday life, by understanding and practicing the steps below.

  1. Acknowledge its existence: Recognise that misogynoir exists and is a problem that needs to be addressed with action and intent.
  2. Confront it in your own life: Challenge your own biases and prejudices. Be aware of how your thoughts and actions affect women in your own life.
  3. Become aware of how it manifests in the lives of people across the world: Educate yourself about the different forms of misogynoir and how it affects people in different cultures and communities.
  4. Challenge it: Speak up when you see or hear misogynoir. Call out sexist jokes, Racist remarks, structures, norms, comments, and behaviours.
  5. Support women: Listen to women’s voices and support their efforts to fight misogynoir. Amplify their voices and help them to be heard.
  6. Advocate for change: Support organisations that work to combat misogynoir and promote equality. Advocate for policies and laws.

To all Black women

Give yourself permission to be you

One of the biggest barriers to mental wellbeing is internalised racism or sexism that makes you doubt your worth or potential. You may feel like you have to conform to certain standards or expectations that are not realistic or fair for you.

You may also feel like you have to hide or suppress your true self in order to fit in or avoid judgment. This can make you feel unhappy, insecure, and unfulfilled. You need to give yourself permission to be yourself and embrace your uniqueness. You are not defined by your race or gender; you are defined by who you are as a person.

It’s important to remember that everyone has a role to play in creating a more just and equitable world for all.

Make the sport and physical activity sector more equitable by becoming an Inclusive Sport member

Understanding and taking action against misogynoir is a huge step you can take towards supporting Black women in sport and progressing your impact on inclusion. Our Inclusive Sport experts have the lived experience, knowledge and expertise to support you to do this.

Together we can work out what your organisation needs to focus on and devise practical steps and action to make this happen. Whether it be a bespoke training programme, ongoing membership support or our in-house webinar programme, we can chat about the best solution. You can start the conversation by filling in the form below, we’d love to hear from you.


Grow your team

When you become an Inclusive Employers’ Member you grow your I&D team.

Your account manager works with you to understand your goals, your challenges and achievable next steps.

Do you need more support for your inclusive culture to thrive?

Learn about membership today

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